THE CASHFLOW CANVAS™

MEET
GLINDA*

The AI-powered guide that gets you started — helping you build a first-draft financial plan fast, without judgment or jargon.

MEET GLINDA*

Your AI-powered financial guide for finding your footing and getting started on your Path to Profit.

FAST · FREE TO START · NO JUDGMENT
A SIMPLE WAY FORWARD

FOUNDERS DON'T NEED MORE COMPLEXITY.

Founders can be overwhelmed, unsure where to start, or afraid of what they will find when they look closely at the numbers.

Glinda* is designed to help you get started with The Cashflow Canvas™ and move from financial avoidance toward a clearer Path to Profit.

“GLINDA HELPS YOU GET STARTED.” The Cashflow Canvas™ playbook describes Glinda* as the AI-powered guide that helps founders build a first-draft financial plan fast.
WHAT GLINDA* DOES

YOUR AI-POWERED FINANCIAL GUIDE.

Glinda* guides founders through the financial building blocks that form the foundation of a first-draft plan.

1

REVENUE STREAMS

Map the revenue streams that form the foundation of the plan.

2

DIRECT COSTS

Bring direct costs into view so the economics of each stream are clearer.

3

PRICE POINTS

Consider the price points that connect revenue to profitability.

4

ASSUMPTIONS

Make the assumptions behind the plan visible and easier to assess.

5

TEAM + PERSONNEL

Account for the people and personnel costs required to operate.

6

SPACE + OPERATING

Bring operating and space costs into the financial picture.

7

MARKETING + SALES

Include the investment required to create and convert demand.

8

OTHER COSTS

Capture the remaining costs that complete the financial view.

Cashflow Canvas visual showing the colourful building-block approach
THE FRAMEWORK

EIGHT BUILDING BLOCKS THAT ADD UP TO PROFITABILITY.

The Cashflow Canvas™ framework organizes the moving pieces of a business into eight building blocks. Glinda* helps you get started with those numbers and assumptions.

Revenue Streams
Direct Costs [A+B]
Price Points
Assumptions
Team + Personnel
Space + Operating
Marketing + Sales
Other Costs
WHY GLINDA*

START WITHOUT THE INTIMIDATION.

The playbook positions Glinda* as a fast, accessible first step for founders who want to face their numbers.

NO HISTORICAL DATA

START WHERE YOU ARE.

No historical data is required to begin the process.

NO FINANCIAL EXPERTISE

GLINDA GUIDES YOU.

The experience is designed so founders do not need financial expertise to get started.

NO JUDGMENT

ASK. EXPLORE. LEARN.

Glinda* is presented as a non-judgmental guide that helps you work through the numbers.

FROM START TO DISTANCE

GLINDA GETS YOU STARTED. COACHES HELP YOU GO THE DISTANCE.

After working with Glinda*, founders can connect with a Certified Cashflow Canvas™ Coach to validate assumptions, improve profitability, balance bank accounts, turn plans into action, and build accountability.

  • VALIDATE ASSUMPTIONS
  • IMPROVE PROFITABILITY
  • BALANCE BANK ACCOUNTS
  • TURN PLANS INTO ACTION
  • BUILD ACCOUNTABILITY
THREE SIMPLE STEPS

FACE YOUR NUMBERS. FIND YOUR FOOTING. FORGE YOUR PATH.

STEP 01

FACE YOUR NUMBERS

Sign up and follow Glinda’s lead.

STEP 02

FIND YOUR FOOTING

Download and assess your draft forecast.

STEP 03

FORGE YOUR PATH

Work with a CFCC Coach to support profitability, balanced bank accounts, and implementation.

THE CASHFLOW CANVAS™ COMMUNITY

A FINANCIAL GUIDANCE SYSTEM FOUNDERS TRUST.

12K+

FOUNDERS

The playbook highlights 12,000+ founders.

100+

CERTIFIED COACHES

The ecosystem includes 100+ certified coaches.

300+

CHAMPS

The playbook also highlights 300+ Champs.

GLINDA*

The AI-powered guide is the first step in the journey.

TAKE THE FIRST STEP

GIVE GLINDA* A GO.

Free to start. First-draft financial plan. Fast. Then connect with a CFCC Coach to forge your Path to Profit.